TY  - BOOK
AU  - Jay,Robert
TI  - The trade card in nineteenth-century America
SN  - 0826206190
PY  - 1987///
CY  - Columbia
PB  - University of Missouri Press
KW  - Advertising cards
KW  - United States
KW  - History
KW  - 19th century
KW  - Business cards
N1  - Includes bibliographical references (pages 107-110) and index; The trade card in the seventeenth and eighteenth centuries -- The evolution of the American trade card in the nineteenth century -- The advertiser and the trade card -- The major themes -- The demise of the trade card; Also issued online
ER  -